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Enquirer Consulting Group / Prepared for Viasat
August 2026

The top accounts are
known to everyone.

A short read on the part of a connectivity market that stays unworked: the operators below the household names, reached by name rather than by relationship.
DesignBuildRunHand over
BUILDRUNOWN
Enquirer AI is the outbound engine of Enquirer Consulting Group
What we see

The names below the names everyone works.

01
In connectivity, the largest operators are known to every vendor in the category and worked by all of them at the same time.
02
Underneath sits a much longer list: regional and charter operators, fleet owners, field and energy operators, and the integrators who specify for them.
03
In this market, first contact usually happens at an industry event or through someone who already holds the account.
04
The tail is reached by naming it, and naming several thousand operators is mechanical work that rarely has an owner.
Nobody in this category needs the technology explained. A named list of operators, with a written reason to be in front of each of them this quarter, is a build, and most firms in this category never make it.
Prepared for Viasat
Where this goes

Where the tail gets worked.

Today
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In this category, pipeline below the top accounts usually depends on inbound, events and referral.
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Coverage of the tail tends to follow whoever a seller already knows.
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Trigger moments inside those accounts usually pass unseen unless somebody is watching for them.
In the first weeks and months
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A named list of operators and the people inside them, approved by you before anything sends.
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A written approach per account, researched, human reviewed and on brand.
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Positive replies handed to your team with the person and a way to reach them.
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One dashboard: what went out, what came back, and what it turned into.
Enquirer Consulting Group
How the engagement works

Build. Run. Own.

01 / BUILD

Build

We design, staff and stand up the complete unit. The named-account data, the messaging, the outbound engine, the automation and the reporting.

02 / RUN

Run

We run it in market for a fixed four months and prove it on real booked meetings, not slides. First conversations land early.

03 / OWN

Own

We hand over the playbook, the tooling, the dashboards and a trained operator. You own the engine.

One contractor, a network of specialists. One point of contact, and you never manage a stack of tools or freelancers.
We build it, run it in market, then hand you the keys
What we build for Viasat

What we would stand up.

The named market

Operators and the people inside them, listed by name rather than bought as a segment. You approve the list before anything sends.

The message

Written for one person at one operator. Research led, human reviewed, on brand, and never a template with a name dropped into it.

The operator and the handover

We staff it and run it in market for four months, prove it on booked conversations, then hand over the playbook, the tooling and a trained operator.

One point of contact. You never manage a stack of tools or a bench of freelancers.
Enquirer Consulting Group
The engine, in plain terms

Every message, written for one real person.

01

Target

We name the operators and the exact people inside them: the technical buyer, the person who holds the budget, and the person they will ask.

02

Personalize

AI reads each profile and writes a unique message. No templates.

03

Hand off warm

A positive reply pings you and your operator with the prospect and a way to reach them.

04

You take it from there

You take pre-qualified conversations. The engine handles everything before it.

Research-led and human-reviewed. Every message is on-brand, and most of the volume runs on capacity we operate, not only your account.
Enquirer AI is the outbound engine of Enquirer Consulting Group
Why the mechanism fits

A finite market, worked by name.

01

Countable by design

Operators in this category can be listed one by one. That is exactly the shape of market where a named-account engine beats broad marketing.

02

Bought at a moment

A fleet addition, a contract expiry, a new route or region, a leadership change. Watching a named list for those moments is mechanical work.

03

Yours at the end

Fixed four months, then the engine, the data and the trained operator sit inside your team. No permanent agency on the account.

Enquirer Consulting Group
Proof, in the field

Numbers from live campaigns, not projections.

Tim Rath
Chief Operating Officer, Innovative Radiology
Enquirer AI helps us identify the right people and start the conversation in a much smarter way.
$10M+
New business sold for clients.
3,500+
Qualified conversations generated.
100,000+
Decision makers reached for clients.
Fixed engagement, then you own it.
Why ECG

You own it at the end. That is the difference.

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Without building an outbound team from scratch.
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Without a permanent agency on retainer forever.
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Without a stack of tools and freelancers to manage.
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Without lock-in. You own the engine, including the operator who runs it.
A freelancer sends emails. An agency rents you reps. A consultancy hands you a slide deck. We design the engine, staff it, run it, prove it on real meetings, then hand you the keys.
Enquirer Consulting Group
How we start

Stand up fast. Prove it. Then scale.

Stand up

Build

The named-account data, the messaging, the engine and the dashboard. Day-one capacity from warmed assets and managed seats.

Prove

The test

Run against the KPIs we agree up front. First meetings on the calendar early.

Scale

Ramp

Once the numbers hold, ramp the seats and breadth to the volume you want.

Own

Hand over

Playbook, tooling, dashboards and a trained operator. The engine is yours.

Onboarding sets the targeting and the voice first, so the outreach lands warmer every week.
Enquirer Consulting Group
Next step

Let's see if the mechanism fits.

  1. A short call with Paul, 20 minutes, at a time that works for you.
  2. Paul brings the named accounts and the exact people we would start with. You tell us if the list is right.
  3. If it fits, we agree the scope and a start date. If not, you keep the read.
Reply with two or three times that suit and we will work around you, or grab a slot at calendly.com/enquirer/review.
Enquirer AI is the outbound engine of Enquirer Consulting Group
Enquirer Consulting Group

We build it, run it in market, then hand you the keys.

Paul Smaldone   /   paul@enquirerconsulting.com   /   calendly.com/enquirer/review
Enquirer AI is the outbound engine of Enquirer Consulting Group. Prepared for Viasat.